How Do I Promote My New Website?
Welcome to the beginning of Google Ranking. Have you asked yourself This question? How do I promote my website? What else can I do to draw people to my website? It seems to be a question I ask myself regularly as well. I read many articles, learning from others and have come to a few common practices that will help start the process. Be prepared to spend 2-3 days getting your business name established.
Start New Accounts at These Free Hubs – Add a Link to Your New Website.
- Small Business Yellow Pages
- Yahoo Local – easy and quick
- Bing Local – This was a bit complicated – you must have an msn account to open this. Once you verify your account you can add your business information. It is not user friendly but worth the effort.
- Superpages – Easy and user friendly application – confirm your email- claim your business and enter your content.
- Thumbtack allows you to advertize your company for free, but will charge you for every lead you accept. You have a choice as to whether you want to accept that lead or not. I like thumbtack, because people can recommend you.
- Yelp – allows you to advertize locally. Clients are able to leave reviews bumping you up on their search engine. They also offer paid packages guaranteeing you are in the top ten when searched.
- Gig Salad – If you have a service connected to entertainment, advertize here. If you want to put your website link, address and phone# on the add, you will have to pay.
- Vimeo and You Tube -If you have videos streamlined to your website, make sure the descriptions, title and tags are filled out well, giving Google something to draw from. Put a link to your website and fan page in the description of your You Tube account Vimeo does not allow it.
- Facebook Fan Page – Remember that the first 18 characters of a Facebook post serve as the meta description. When Facebook prompts you to “Write something…” do it, because that will be the SEO title for that update. Google places a higher importance on the first word of your update, so you may want to consider making that a keyword.
- Patch – This is a local news site with the ability to list your company to the local community. Find you local community by entering your zip code. Click the join link on the top right menu. An email will be sent to verify your account and then sign in. You can add photos and more about your business. It take a few days to be live once they verify your business. You can also pay to advertise on their website.
- Business Jobs – Very user Friendly, just make an account and add your content.
- Google Places – Sign in to your google account or create a new one and then enter your business information. They will send you a postcard with a pin#. You have 30 days to input the pin# into the top of your google business listing.
- localeze – is not a local search site, it is a back-end data provider to many other local search services.
Add Content to Your Website Well
- Label your pictures well before uploading: What the photo is and the size of the photo for browser indexing in pixels ex – 500 x 300.
- Choose headers for your blogs that someone would Google.
- Layout your content with a keyword in mind.
- Put the keyword in your title, content, meta data and in an image added to the page.
- Use SEO by Yoast to coach you through all your content added. This plugin will give you a red, yellow or green light according to how well you added content to your website.
Pay to Advertise a Service You Offer
- Google Ads – Work with customer service to fine tune the search for your services offered. You get charged per click of your ad, so you only want serious viewers to come to your website. Turn the ad on and off when you want. Once your money is used up, the ad is removed. Prepare to be on the phone for a few hours.
- Yahoo Ads
- Facebook Ads – Pay to have an ad on Facebook and to promote people to like your Facebook Fan page.
- Bajookers – the layout of the website seems a bit antiquated, but if you are a Sacramento Local Business it is a way to offer coupons to the local community.
- MiNeeds – If you are a photographer post your website and services here. It is free to set up an account. You will receive leads quickly but in order to bid on them you will have to sign up for $4.99/month plan and then get charged $10 per bid submitted.
- Start simple by blogging once a month
- Consider hiring Webinet Media to video you sharing your expertise – video is the second biggest draw to a website.
- Blogging increases the information Google can draw from. Pick titles and headers to your post that someone would google.
- The more you blog the more active and alive your website is, causing Google to notice.
Be a Guest Blogger on a Colleagues Website
- Consider swapping expertise with a colleague. Have them guest blog on your website and visa versa.
- Document all the websites you have been a guest blogger on in Google + settings.
- This allows you to share your followers and increase traffic to your website.
Become Active on Social Media
- Use Buffer to post regularly on one free social media account – download the app on your iphone – I sue both Daily and the standard Buffer app, decide on the regularity and times to post. This allows me to collect posts at irregular times to add to the queue.
- Post your recent work on Facebook and Google Business Pages and tag clients to spread the wealth
- Open an Instagram Account and try to post daily. Stick to a style of photos that your followers respond to.